Role
Assistant Art direction
& UI design
The project consisted in designing a premium AI-powered learning experience for Tiffany & Co. retail teams. Inspired by the Maison’s heritage, gifting culture and clienteling standards, the concept aimed to help advisors strengthen their product knowledge, practise client conversations and embody Tiffany & Co.’s service excellence in-store
Through conversational AI, guided scenarios, product training and roleplay modules, The Blue Box Mentor supports advisors in learning how to present collections, respond to client needs and create more meaningful retail interactions.


